16. MARKETING OF SPECIFIC GOODS AND SERVICES.
| Autor: | Renmck, Dan, Clewett, Robert L., Savage, Job K., Meissner, Frank |
|---|---|
| Zdroj: | Journal of Marketing. Jan1958, Vol. 23 Issue 3, p312-314. 3p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Renmck, Dan, Clewett, Robert L., Savage, Job K., Meissner, Frank |
|---|---|
| Zdroj: | Journal of Marketing. Jan1958, Vol. 23 Issue 3, p312-314. 3p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|