10. International Marketing.

Autor: WOLF, ALOIS F.1, SPENCER, ULRIC M.2, PETERS, WILLIAM S.3, GROSS, WALTER4, AGOSTINI, J.M.5, REGAN, WILLIAM J., HINDERSMAN, CHARLES H.6, WENDEL, RICHARD7, WOTRUBA, THOMAS R.8, ARNAY, OSCAR P.9, DISCH, WOLFGANG K. A.10
Zdroj: Journal of Marketing. Jul1966, Vol. 30 Issue 3, p85-91. 7p.
Databáze: Business Source Ultimate