The Impact of the Marketing--R&D Interface on New Product Export Performance: A Contingency Analysis.
| Autor: | Tiger Li1 |
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| Zdroj: | Journal of International Marketing. 1999, Vol. 7 Issue 1, p10-33. 24p. 2 Diagrams, 3 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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