Bounded Rationality, Planning, Standardization of International Strategy, and Export Performance: A Structural Model Examination.
Autor: | Shoham, Aviv1 |
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Zdroj: | Journal of International Marketing. 1999, Vol. 7 Issue 2, p24-50. 27p. 1 Diagram, 4 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |