COMMUNICATION MEDIA REPERTOIRES: DEALING WITH THE MULTIPLICITY OF MEDIA CHOICES.
Autor: | Watson-Manheim, Mary Beth1 mbwm@uic.edu, Bélanger, France2 belanger@vt.edu |
---|---|
Zdroj: | MIS Quarterly. Jun2007, Vol. 31 Issue 2, p267-293. 27p. 2 Diagrams, 6 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |