The phoenix rises from the ashes: Advertising and content monetization in a digital world.
| Autor: | Bhattacharya, Subhankar1, Scott, Edward2, Arthur, Magan3 magan@arthurconsultinggroup.com |
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| Zdroj: | Journal of Digital Asset Management. Dec2006, Vol. 2 Issue 6, p269-278. 10p. |
| Databáze: | Business Source Ultimate |
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