Effective Counter Persuasion: Creating Lasting Resistance to a Stronger Opponent.
Autor: | Petrova, Petia K.1, Cialdini, Robert B.1, Barrett, Daniel W.2, Goldstein, Noah1, Maner, Jon3 |
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Zdroj: | Advances in Consumer Research. 2006, Vol. 33 Issue 1, p276-276. 1/5p. |
Databáze: | Business Source Ultimate |
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