Does customer satisfaction lead to profitability?: The mediating role of share-of-wallet.
Autor: | Timothy L Keiningham, Tiffany Perkins-Munn, Lerzan Aksoy, Demitry Estrin |
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Zdroj: | Managing Service Quality. 2005, Vol. 15 Issue 2, p172-181. 10p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |