Managing the risk aspects of the product development process at the Upjohn Company.
Autor: | Katsanis, Lea Prevel1, Pitta, Dennis2 |
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Zdroj: | Journal of Product & Brand Management. 2006, Vol. 15 Issue 4/5, p250-254. 5p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |