The Periodicity of Pricing.
| Autor: | BRONNENBERG, BART J. bart.bronnenberg@anderson.ucla.edu, MELA, CARL F. mela@duke.edu, BOULDING, WILLIAM bb1@mail.duke.edu |
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| Zdroj: | Journal of Marketing Research (JMR). Aug2006, Vol. 43 Issue 3, p477-493. 17p. 4 Charts, 4 Graphs. |
| Databáze: | Business Source Ultimate |
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