Political PR in the 2005 UK General Election: Winning and Losing, With a Little Help From Spin.

Autor:	Brissenden, John1, Moloney, Kevin1
Zdroj:	Journal of Marketing Management. Nov2005, Vol. 21 Issue 9-10, p1005-1020. 16p.
Databáze:	Business Source Ultimate
Externí odkaz:	Zobrazit plný text záznamu