A Confirmatory Spatial Model for Multicriteria Performance Evaluation for Global Sports.
| Autor: | Park, Joonwook1 (AUTHOR) joonwookpark@smu.edu, DeSarbo, Wayne S.2 (AUTHOR), Manrai, Ajay3 (AUTHOR) |
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| Zdroj: | Journal of Global Marketing. Nov2024, p1-21. 21p. 7 Illustrations, 6 Charts. |
| Databáze: | Business Source Ultimate |
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