Brand Equity Creation through a Moderated Mediation Model in the Luxury Brand Industry.
Autor: | Salman, Mehrukh1 mehrukh.jawaid@gmail.com, Chaudary, Samra2 |
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Zdroj: | Lahore Journal of Business. Autumn2023, Vol. 11 Issue 1, preceding p81-102. 23p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |