Servicescape in transnational higher education: the effects of campus design, physical environment and facilities on student experience and satisfaction.

Autor: Wilkins, Stephen1 (AUTHOR) stephen.wilkins@buid.ac.ae, Hazzam, Joe2 (AUTHOR), Ireland, John J.3 (AUTHOR)
Zdroj: Journal of Marketing for Higher Education. Jul-Dec2024, Vol. 34 Issue 2, p992-1011. 20p.
Databáze: Business Source Ultimate