THE CORRELATION BETWEEN INTERNAL AND EXTERNAL CUSTOMER SATISFACTION AS A TOOL FOR ACTIVATING SERVICE MARKETING IN SMALL AND MEDIUM ENTERPRISES.
Autor: | Regue, Zineb1 z.regue@lagh-univ.dz, Regue, Hadj Mohammed2 h.regue@lagh-univ.dz |
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Zdroj: | International Journal of Professional Business Review (JPBReview). 2024, Vol. 9 Issue 10, p1-39. 39p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |