RESPONDENT "HONESTY": A COMPARISON OF COMPUTER VERSUS PAPER AND PENCIL QUESTIONNAIRE ADMINISTRATION.
Autor: | Meinert, David1, Vitell, Scott J.2, Blankenship, Ray3 |
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Zdroj: | Journal of Marketing Management (10711988). Spring/Summer1998, Vol. 8 Issue 1, p34-43. 10p. 3 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |