Design Thinking for Frugal Innovation: Unleashing Sustainable Business Models in Emerging Markets.
Autor: | Patnaik, Jayshree1 jpatnaik@em.iith.ac.in, Tarei, Pradeep Kumar2 pradeep.tarei@gmail.com |
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Zdroj: | Proceedings of the European Conference on Innovation & Entrepreneurship. 2024, Vol. 19 Issue 1, p611-618. 8p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |