Design Thinking for Frugal Innovation: Unleashing Sustainable Business Models in Emerging Markets.

Autor: Patnaik, Jayshree1 jpatnaik@em.iith.ac.in, Tarei, Pradeep Kumar2 pradeep.tarei@gmail.com
Zdroj: Proceedings of the European Conference on Innovation & Entrepreneurship. 2024, Vol. 19 Issue 1, p611-618. 8p.
Databáze: Business Source Ultimate