Online Impulse Buying: A Systematic Review of 25 Years of Research Using Meta Regression.

Autor: Anoop, T. S.1 (AUTHOR) a_ts@bm.iitr.ac.in, Rahman, Zillur1 (AUTHOR)
Zdroj: Journal of Consumer Behaviour. Oct2024, p1. 29p. 11 Illustrations.
Databáze: Business Source Ultimate
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