Debunking brand safety and suitability myths in podcasting.

Autor: JACOBS, LISA PRENTIS1 lisa@adresultsmedia.com, CAKIM, IDIL2 idil.cakim@audacy.com, ROGERS, DEVORA3 devora@alteragents.com, O'SHEA, HEATHER3 heather@alteragents.com
Zdroj: Journal of Brand Strategy. Autumn-Fall2024, Vol. 13 Issue 2, p131-138. 8p.
Databáze: Business Source Ultimate