The Relationship Between Electronic Word-of-Mouth Marketing and Consumption Types: The Moderating Role of Income.
| Autor: | GÖKERİK, Mehmet1 mehmetgokerik@karabuk.edu.tr |
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| Zdroj: | Izmir Journal of Economics. Jul-Sep2024, Vol. 39 Issue 3, p772-793. 22p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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