CURRICULUM ASSESSMENT IN MARKETING PROGRAMS: CURRENT STATUS AND EXAMINATION OF AACSB CORE STANDARDS AT THE PROGRAM LEVEL.
| Autor: | Nicholson, Carolyn Y.1 cynichol@stetson.edu, Barnett, Stephen T.2 sbarnett@stetson.edu, Dascher, Paul E.3 pdascher@stetson.edu |
|---|---|
| Zdroj: | Marketing Education Review. Summer2005, Vol. 15 Issue 2, p13-26. 14p. 2 Charts, 6 Graphs. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|