Influencer Marketing and Consumer Behaviour: A Systematic Literature Review.
| Autor: | Kanaveedu, Aswathi1 (AUTHOR) aswathi.kv@res.christuniversity.in, Kalapurackal, Jacob Joseph1 (AUTHOR) jacob.joseph.k@christuniversity.in |
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| Zdroj: | Vision (09722629). Nov2024, Vol. 28 Issue 5, p547-566. 20p. |
| Databáze: | Business Source Ultimate |
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