Relationship Marketing in Airbnb: A Qualitative Study on the Perspectives of Professional and nonprofessional Hosts.
Autor: | Casais, Beatriz1,2 (AUTHOR) bcasais@eeg.uminho.pt, Sarmento, Mariana3 (AUTHOR), Fernandes, Juliana3 (AUTHOR) |
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Zdroj: | Journal of Relationship Marketing. Sep2024, p1-28. 28p. 1 Illustration. |
Databáze: | Business Source Ultimate |
Externí odkaz: |