THE ROLE OF WEB STORE STIMULI ON CUSTOMERS' IMPULSE BUYING BEHAVIOUR THROUGH BRAND PERCEPTION.
| Autor: | Abid, Muhammad Farrukh1 farrukhlodhi92@gmail.com, Siddique, Junaid1, Gulzar, Amir2, Dar, Imran Bashir2, Mazhar, Muhammad1, Nadeem, Muhammad Amir3 |
|---|---|
| Zdroj: | International Journal of Management Studies (2232-1608). Jul2024, Vol. 31 Issue 2, p431-468. 38p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|