The Role of Sales forces in the Integration of Marketing Communication: An Empirical Study on the Tourism Sector in Jordan.
Autor: | Hijawi, Ghufran Said1 Ghofran.hajjawi@wise.edu.jo, Ismaeel, Bader1 |
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Zdroj: | AAU Journal of Business & Law. 2024, Vol. 8 Issue 2, p28-50. 23p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |