What Is (and Isn't) a Product Recall?

Autor: Astvansh, Vivek1 (AUTHOR) vivek.astvansh@mcgill.ca, Antia, Kersi D.2 (AUTHOR) kantia@ivey.ca, Tellis, Gerard J.3 (AUTHOR) tellis@usc.edu
Zdroj: Journal of Public Policy & Marketing. Oct2024, Vol. 43 Issue 4, p295-317. 23p.
Databáze: Business Source Ultimate
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