What Happens When Parents Find Violence Acceptable? A Case of Violent-Humorous Commercials Targeted at Children.
| Autor: | Vijayalakshmi, Akshaya1 (AUTHOR) akshayav@iima.ac.in, Laczniak, Russell N.2 (AUTHOR) |
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| Zdroj: | Journal of Advertising. Aug2024, p1-17. 17p. 3 Illustrations. |
| Databáze: | Business Source Ultimate |
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