Exploring Millennial Consumers' Behaviour in Social Commerce.
| Autor: | Ramnarain, Yavisha1, Govender, Krishna K.2 govenderk@ukzn.ac.za, Soni, Sanjay1 |
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| Zdroj: | International Review of Management & Marketing (IRMM). 2024, Vol. 14 Issue 4, p122-131. 10p. |
| Databáze: | Business Source Ultimate |
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