Sales Enablement in Business-to-Business (B2B) Context: An Exploratory Case Study on Implementation and Key Areas.

Autor: Severini, Simone1 s.severini17@unimc.it, Romoli, Alessandro2 a.romoli@studenti.unint.eu, Cardinali, Silvio3 s.cardinali@staff.univpm.it, Amadio, Giulia4 Giulia.amadio@unimc.it
Zdroj: Skyline Business Journal. 2024, Vol. 20 Issue 1, p1-24. 24p.
Databáze: Business Source Ultimate