'Friends' with Benefits: Exploring the Relational Tactics of Social Media Influencers.

Autor: Clausen, Rune Thorbjørn1 (AUTHOR), Gerber, Helene2 (AUTHOR), Elmholdt, Kasper3 (AUTHOR)
Zdroj: Academy of Management Annual Meeting Proceedings. 2024, Vol. 2024 Issue 1, pN.PAG-N.PAG. 1p.
Databáze: Business Source Ultimate