The Influence of E-Wom, Online Advertising, Content Marketing on Buying Decisions in the Shopee Marketplace Through Mediation of Customer Engagement.
| Autor: | Priantono1, 'Alimah, Nur1, Maulany, Soesanty1, Rahmadi1 rahmadi@ugj.ac.id |
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| Zdroj: | Indonesian Journal of Business Analytics. Jun2024, Vol. 4 Issue 3, p1296-1311. 16p. |
| Databáze: | Business Source Ultimate |
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