The Use of Islamic Attribute in Food Product Marketing: Expert Views.
Autor: | Osman, Suraiya1 suraiya@usim.edu.my, Rahman, Suhaimi Ab.2, Bakar, Elistina Abu3, Mohd Safian, Yasmin Hanani4 |
---|---|
Zdroj: | Malaysian Journal of Consumer & Family Economics. Jun2024, Vol. 32, p260-289. 30p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |