The Influence of Opinion Leaders on Consumer Buying Behavior Among Millennials in Klang Valley.
Autor: | Kong Chee Kei1, Osman, Syuhaily2,3 syuly@upm.edu.my |
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Zdroj: | Malaysian Journal of Consumer & Family Economics. Jun2024, Vol. 32, p30-58. 29p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
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