The impact of legitimacy types on customer loyalty and the moderating role of the perceived COVID-19 threat: cross-country comparison between Japan and Croatia.
Autor: | Anić, Ivan-Damir1 (AUTHOR), Kursan Milaković, Ivana2 (AUTHOR) ikursan@efst.hr, Hirogaki, Mitsunori3 (AUTHOR) |
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Zdroj: | Journal of Marketing Management. Aug2024, Vol. 40 Issue 9/10, p772-794. 23p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |