Turbo Remarketing by E-Commerce Start-ups: Converting Abandoned Carts into Sales.

Autor: R., Naveen Kumar1 naveen.austin@gmail.com, Janani M.1 janani.m@kristujayanti.com, A., John William1 william.aj@kristujayanti.com, Pavithra R.2 pavithrachandrasekar22@gmail.com, Maharajan T.3 modelimits@gmail.com
Zdroj: International Journal of Economics & Business Administration. 2024, Vol. 12 Issue 2, p18-36. 19p.
Databáze: Business Source Ultimate