THE IMPACT OF MARKETING MIX AND PATIENT EXPERIENCE ON PUBLIC PATIENT LOYALTY IN HOSPITALS: SATISFACTION AS AN INTERVENING VARIABLE.

Autor: Zebua, Livia1 livia1408@gmail.com, Irwandy1, Pasinringi, Syahrir A.1, Rivai, Fridawaty1, Sidin, Indahwati1, Mumang, Andi Agus2
Zdroj: Asia Pacific Journal of Health Management. 2024, Vol. 19 Issue 1, p1-8. 8p.
Databáze: Business Source Ultimate