Social Media Advertising Features that Enhance Consumers' Positive Responses to Ads.
Autor: | Hassan, Heba E.1 (AUTHOR) heba.elsayed@suezuniv.edu.eg |
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Zdroj: | Journal of Promotion Management. Jul2024, Vol. 30 Issue 5, p874-900. 27p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |