INTERACTION BETWEEN COGNITIVE PROCESS AND SOCIAL DYNAMICS IN SHAPING INDIVIDUAL ANALYZING OF ONLINE REVIEWS.
| Autor: | BOUMESBAH, NABIL1 nabil.boumesbah@univ.bejaia.dz, CHENINI, MOUSSA2 m.chenini@esm-tlemcen.dz |
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| Zdroj: | Marketing Science & Inspirations. 2024, Vol. 19 Issue 2, p2-13. 12p. |
| Databáze: | Business Source Ultimate |
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