Exploring the moderated mediation model of customer intention in omnichannel technology: a systematic literature review.
Autor: | Apryadhi, Firmansyah1, Mohamad, Norhidayah2, Nizam, Nurul Zarirah Binti2, Othman, Azrina Binti2 |
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Zdroj: | International Journal of Research in Business & Social Science. 2024 Special Issue, Vol. 13, p25-39. 15p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |