CAN THE MEMORY TRAIL TELL A STORY TO ANTICIPATE THE FUTURE PANIC BUYING BEHAVIOR OF ELDERLY CONSUMERS? A MIXED-METHODS APPROACH.
| Autor: | Bhattacharya, Subhajit1, Das, Arijit2, Dalal, Arunava3 |
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| Zdroj: | Journal of Consumer Satisfaction, Dissatisfaction & Complaining Behavior. 2024, Vol. 37 Issue 1, p202-233. 32p. |
| Databáze: | Business Source Ultimate |
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