City brand in the perception of inhabitants of European capitals: Linear ordering using the TOPSIS method.
Autor: | Glińska, Ewa1 e.glinska@pb.edu.pl, Hajduk, Sławomira1 s.hajduk@pb.edu.pl |
---|---|
Zdroj: | International Entrepreneurship Review. Mar2024, Vol. 10 Issue 1, p25-35. 11p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |