The Effects of A Visually Warm (Vs Cold) Retail Design on Store Patronage Intentions.

Autor: Khan, Nosheen1 nosheen.niazi@hotmail.com, Shahid, Saad2 saadshahid9@gmail.com, Ayyaz, Ibrahim3 Ibrahim.ayyaz1@gmail.com
Zdroj: Business & Economic Review (2074-1693). Oct2023, Vol. 15 Issue 2, p89-125. 37p.
Databáze: Business Source Ultimate