Channel Changes Choice: An Empirical Study About Omnichannel Demand Sensitivity to Fulfillment Lead Time.

Autor: Lim, Stanley Frederick W. T.1 (AUTHOR) slim@msu.edu, Gao, Fei2 (AUTHOR) fg1@iu.edu, Tan, Tom Fangyun3 (AUTHOR) ttan@cox.smu.edu
Zdroj: Management Science. May2024, Vol. 70 Issue 5, p2954-2975. 22p.
Databáze: Business Source Ultimate