Conceptualizing an integrative typology of sales enablement strategy.
Autor: | Friend, Scott B.1 (AUTHOR) sfriend1@udayton.edu, Mangus, Stephanie M.2 (AUTHOR), Pullins, Ellen Bolman3 (AUTHOR), Davis, Lenita4 (AUTHOR), Gilstrap, Catherine M.3 (AUTHOR) |
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Zdroj: | Journal of Personal Selling & Sales Management. Apr2024, p1-18. 18p. 4 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |