Pride or Rainbow-Washing? Exploring LGBTQ+ Advertising from the Vested Stakeholder Perspective.
| Autor: | Schopper, Tiziana1 (AUTHOR) t.schopper@lmu.de, Berbers, Anna2 (AUTHOR), Vogelgsang, Lukas1 (AUTHOR) |
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| Zdroj: | Journal of Advertising. Feb2024, p1-18. 18p. 2 Illustrations. |
| Databáze: | Business Source Ultimate |
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