It's Not Always about Wide and Deep Models: Click-Through Rate Prediction with a Customer Behavior-Embedding Representation.

Autor: Alves Gomes, Miguel1 alvesgomes@uni-wuppertal.de, Meyes, Richard1 meisen@uni-wuppertal.de, Meisen, Philipp2 philipp.meisen@breinify.com, Meisen, Tobias1
Zdroj: Journal of Theoretical & Applied Electronic Commerce Research. Mar2024, Vol. 19 Issue 1, p135-151. 17p.
Databáze: Business Source Ultimate
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