HOW SEQUENTIAL EXPOSURE TO MUSICAL PIECES AFFECTS CONSUMERS' CROSSMODALL ASSOCIATIONS BETWEEN PITCH AND BRIGHTNESS.

Autor: Tsutomu Sunaga1 sunaga@waseda.jp, Naoto Onzo1, Mime Yabuno1
Zdroj: AMA Winter Academic Conference Proceedings. 2024, Vol. 35, p282-286. 5p.
Databáze: Business Source Ultimate