AN INVESTIGATION OF THE FACTORS AFFECTING ONLINE PURCHASING BEHAVIOUR: THE COMPARISON CASE STUDY OF GROUP PURCHASING BETWEEN VIETNAM AND CHINA.

Autor: Pham Ngoc Thu Trang1 trangvictoriauk@gmail.com, Bach Thanh Phong2, Lucas Luy3,4
Zdroj: International Journal on Customer Relations. Sep2023, Vol. 11 Issue 2, p1-11. 11p.
Databáze: Business Source Ultimate