Systematic Literature Review and Bibliometric Analysis of Research on Consumer Car-Buying Behavior.
| Autor: | Verma, Kavita1 mskavita.rs.comm@mdurohtak.ac.in, Malhotra, Kapil2 kapil.comm@mdurohtak.ac.in |
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| Zdroj: | IUP Journal of Marketing Management. Nov2023, Vol. 22 Issue 4, p109-151. 43p. |
| Databáze: | Business Source Ultimate |
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