Navigating the Digital Marketplace: A Holistic Model Integrating Social Media Engagement and Consumer Behavior Factors to Enhance Online Shopping Adoption.
| Autor: | Murshed, Nasr Abdulaziz1 dr.nasrabdulaziz@gmail.com, Ugurlu, Erginbay2 |
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| Zdroj: | Jurnal Manajemen Teori dan Terapan. 2023, Vol. 16 Issue 3, p542-559. 18p. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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